Brand Identity
Developed a clean, modern brand identity that balances creative expression with clarity, establishing a recognizable visual language across print, packaging, and digital applications.
Packaging Design & Systems
Developed a scalable packaging system with a consistent visual framework that supported both the core product line and limited edition artist collaborations while maintaining a cohesive brand identity.
Campaign & Marketing Collateral
Developed marketing collateral and campaign assets that extended the brand identity across print, digital, and retail applications while maintaining a consistent visual language.
Merchandise Design
Extended the Sneakers identity across apparel and promotional merchandise, creating a cohesive visual system that translated naturally beyond packaging and marketing.
Retail & Environmental Design
Designed store displays, wall graphics, event signage, and branded spaces that extended the Sneakers identity beyond the product itself.
Lifestyle Photography & Video
Creative Director Jackie Colomé
Photographer + Videographer King Lawrence // Producer Shawn Harris
Directed lifestyle photo and video shoots from concept through execution, overseeing locations, wardrobe, styling, props, and casting to ensure a consistent visual identity.
Motion Graphics
Created a 20-second teaser that brings the brand’s visual system into motion for in-store advertising.