Giving Tree Dispensary

Giving Tree Dispensary is a state-licensed, vertically-integrated medical and recreational marijuana dispensary in North Phoenix, Arizona.

ROLE

Brand Designer + Retail VM

Brand Identity & Logo Design

Developed a modern, community-driven identity that reflects Giving Tree’s focus on quality and care. The logo and visual language are simple, warm, and built to scale across every touchpoint.

Packaging Design & Systems

Created a cohesive packaging system that balances clarity, compliance, and shelf impact. Straightforward typography, structured layouts, and thoughtful material choices reinforce the brand’s honest, approachable feel.

Campaign & Marketing Collateral

Designed campaign assets that highlight the brand’s mission and product quality. Clean compositions, warm tones, and consistent messaging support both education and customer engagement.

Merchandise Design

Extended the brand into wearable pieces that customers actually want to use. Practical, clean, and purpose-driven merchandise that strengthens connection to the brand.

Retail & Environmental Design

Shaped in-store experiences that feel welcoming and intuitive. Natural textures, clear wayfinding, and cohesive branding create an environment that supports both the customer journey and the brand’s values.